Meeting @ seven with Hussein
Hussein, one of our directors was unable to attend the directors meeting, so we instead decided meet with him at Forrester's Arms Pub & Restaurant at seven. The meeting was very insightful and got the team thinking about product development strategy.
Key suggestions from Hussein:
PRODUCT &
PROTOTYPE
·
Need to obtain different kinds test tissue paper
sheets ourselves first, before deciding on paper to which use
·
Aim for low costs like R8 per unit, then add
features like paddings
·
Mark up the product by 100%
·
Aim to keep product as simple as possible
·
Shape product like blanket
·
Research on weather toilet seats have a
universal size – Develop product accordingly
·
TEST PHASE - Produce a quantity of 20 and test
product on friends and family, before producing high volumes.
·
Shouldn’t rush the product development process especially
with a tight budget of R11 000 – Strategic with capital
·
Strive to have an actual prototype at board
meeting on the 28th
·
On the board meeting on Thursday focus on the
issues and struggles of prototype development process
BRANDING
·
Understand consumer attitudes towards restroom
products – sensitive topic
·
Develop a brand that breaks sensitivity
·
Look at similar industries like pads, condoms
(Choice condom, Durex & Koltex)
Key Learnings:
“Make the most of genesis experience”
“You will never get an opportunity to develop a fantastic
product with other people’s money”
“Prioritize personal lives – One beer less, so you can five
beers tomorrow”
“Everyone must play to everyone’s strengths example: Musa –
Marketing, Dom – Finance etc.”
“The more positive karma attracts the more positivity you
gain”
Musa
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