Key points
Improvements from Cake Sale 1
New group working dynamic
Simple menu
There were some unforeseen challenges that were experienced
Positive brand partners like Score energy, Slice Pizza and Drifter brewery
Description
Cake Sale 2 was better than Cake Sale 1 because we were better prepared and more understanding of what was to come. We spent the early hours of the morning preparing for Cake Sale, we decided to pre cook the burgers before selling them, in order to save time and stimulate productivity. Score energy provided us with useful marketing activation material, of which were two super cars a Bentley and a Mercedes Benz SL. This strategy worked out perfect for the group as it gave us the needed attention needed to differentiate ourselves from our competitors. Our partnership with Slice pizza was also positive, it opened more opportunities for our stall by increase our variety from just burgers to also pizza. The help we received from Silwood worked out well, we were accompanied by four ladies from the cooking school who were also a great help.
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